Intuition in Design- PART I

Hi,

Just finished a paper of intuitive design. Did a lot of review. Just sharing a bit of it.....

Design is a correct mix of intuition and cognition. It is truly o a good designer to realize where he needs cognition and where he needs intuition. However,when a designer wishes to work on intuitive process of others, she has to use her complete cognitive sensibility.
In my paper I have discussed about how a designer can work on her cognitive abilities to create intuitive design.

There are two fold methods -One talks about realizing how much intuitive we need to make the product. They have been termed as three-scales:
1. 100% designer - 0% user Scale
2. 50% designer - 50% user Scale
3. 0% designer - 100% user scale.

To explain this scale a designer has to understand the interface that she will be giving to the user. One single product may have multiple forms of designs integration. For example say something like computer it will be an integration of hardware ( monitor, keyboard, CPU etc) and software. In one single product such as monitor, it will again integrated with IC, motherboard, circuits etc. Now within the mother broad itself it will have various levels design. I call any level of work a design, because it requires a lot of planning and a process. Anything that is created to form an activity/ function through a study and process is a design.

Getting back to the model scale. A designer has to understand at what level does she require intuition. The theory of intuition is applicable more when the product and user starts interacting with each other.

Applying the theory created in my paper given above, we can look at the design or computer example this way. ( NEXT : PART II)